Fringe Perm in Amsterdam: A Before and After
BY PARIS NGUYENThe transformation
She came in with long, straight dark hair and a fringe that had stopped doing its job. The bangs had split at the parting and drifted to one side, leaving a gap at the hairline, and the lengths hung flat past the shoulders with thin, wispy ends. The colour and condition were good. What was missing was shape.
This visit was about the fringe and a perm. Now the fringe sits full and even across the forehead, with no gap and no side-swept split. It blends into longer pieces that frame the face. The bigger change is in the lengths: the ends that hung straight now fall in soft, rounded bends around the collarbone. Some curl outward and some turn under, so the hair has movement without looking set or stiff. Nothing about it reads as a big curly perm. It still looks like her own long, dark hair, just with a shape to it.
Before
AfterThat kind of shape matters in Amsterdam, a city most of us cross by bike. A ride along the canals in a headwind pushes a straight fringe apart and blows it to one side. A helmet or a hood flattens the lengths. A short shower halfway across town leaves fine ends limp and stringy before you've locked your bike up. A blow-dry done that morning rarely survives all of that.
Shape that is built into the hair holds up better. A fringe cut to sit evenly falls back into place after the wind has had its go, and ends with a curve in them keep their movement through a damp, grey Dutch day. Once you get where you're going, a quick shake with your fingers is usually enough to bring the shape back.
Book your look
If your fringe has started splitting or your lengths fall flat as soon as you step outside, we can look at both together. A Bang / Fringe Cut is EUR 20 on our menu, or EUR 40 with face framing. Our perm menu runs from the Cold Wave Perm (EUR 120) to the Digital Perm (EUR 180) and the Spiral Perms, and we will help you choose the right one for your hair and how much movement you want. A consultation is EUR 30 and is waived when you book a service. Perm prices do not include shampoo and blow-dry, and a long-hair surcharge applies to hair below the shoulders.
We are open every day, Monday to Sunday, from 10:00 to 19:00, and you can park your bike right outside. Book your next visit with us at ASSORT AMSTERDAM, Kerkstraat 99A, 1017 GD Amsterdam, Netherlands.
