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Japanese Hair Salon in Amsterdam

Japanese hair stylists · Japanese-speaking & English-speaking · Kerkstraat

assort — film still

Tokyo craft on the canal ring.

Japanese hair salon · Canal Ring · Amsterdam
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The Story

We do not just cut hair —
we design identity.

Assort is a hybrid salon: the precision and hospitality — omotenashi — of Japanese hairdressing, fused with the creative freedom and diversity of the West.

Juunin Toiro — ten people, ten colors. The name Assort comes from assortment: like a box of premium chocolates, each of us is distinct, and each guest deserves a style of their own. Across our salons we are all reading the same book, just different chapters — and that book is the love for beauty.

Amsterdam is our Canal Ring chapter — on Kerkstraat, serving the city in English and Japanese.

Nine salons · Eight cities · Seven countries
345K Instagram · 834K TikTok · 138K YouTube

The Team
Journal
AllHair CutDesign ColorPermsPress & AwardsMenuNewsColorTreatments
Social
YouTube138K subscribers
Platinum Blonde with Pink Peekaboo Highlights Transformation #hairtransformationJet Black Chin-Length Bob Transformation with Side Swept Bangs #hairtransformatiCalico Raccoon Color Transformation with Blunt Fringe #hairtransformation #haircSkunk hair color transformation with blunt bangs #hairtransformation #hairconsul
TikTok@assort.hair · 834K followers
Reviews
4.7★★★★★★★★★★613 Google reviews ↗
Kkirakirathis month
★★★★★

One of the best haircut experiences I’ve ever had! What impressed me the most was the incredible attention to detail in consultation. The stylist explained exactly which sections of my hair which Shotaro would cut or leave untouched and why. It’s rare to receive this level of attention at a salon, and it made me feel completely at ease. I had actually tried cutting my own hair at home (out of laziness!), and it didn’t go well. But he managed to fix everything so beautifully that you wouldn’t even notice my previous mistakes! I absolutely love the result. Everyone tells me I look younger and that the new hairstyle really suits my face. I’m quite picky and particular about my hair, so it’s not easy to impress me, but he genuinely exceeded my expectations. I’ll definitely be coming back! ❤️

DDasha Degtyarevathis month
★★★★★

I absolutely love how it turned out. The haircut was exactly what I wanted and the colouring was done with much care. I really love the coloured streaks. The service was great and the hairstylists were very talented.

TT. A.this month
★★★★★

This was my second time at Assort Amsterdam with Nanami, last time I „only“ got a cut, but this time I had a faceframing cut + a double process creative color. My original inspo was Alysa Liu, but I wanted it a bit more natural, as if sunrays are hitting my hair, so a softer transition from the blonde into my natural haircolor opposed to a few blonde blocks that are strictly separated from my natural hair color. And what can I say, Nanami nailed it. I‘m so happy with the result and immediately after leaving the salon, I got so many compliments from random people on the street, so that alone speaks for itself. Thank you Nanami!!

Assort Worldwide

Nine salons · Eight cities · Seven countries — one book, different chapters.

Salon Location
ASSORT AMSTERDAM
Mon–Sun10:00-19:00
PaymentFully cashless · credit & debit cards
Cancellation Policy

We ask that you reschedule or cancel at least 24 hours before your appointment.

Changes within 24 hours of the appointment time, and no-shows, are charged 100% of the booked service price.

All cancellations and reschedules are made through Fresha, our online booking system.

Running late? 30-minute services hold your chair for 10 minutes, cancelled after 15 with no contact; standard services hold for 15 minutes, cancelled after 30; and services of 3 hours or more hold for 30 minutes — after that the booking is released as a no-show.

FAQ
How do I get to ASSORT Amsterdam by public transport?

ASSORT Amsterdam is at Kerkstraat 99A, inside the Grachtengordel (canal ring). The Keizersgracht tram stop (lines 2, 12) is about a 3-minute walk; Vijzelgracht metro station (line 52) is about a 5-minute walk.

How do I book an appointment at ASSORT Amsterdam?

Book online through Fresha — ASSORT Amsterdam does not take bookings by phone. For general questions, you can also DM @assort.amsterdam on Instagram.

What is ASSORT Amsterdam's cancellation policy?

Please reschedule or cancel at least 24 hours before your appointment. Changes within 24 hours of the appointment, and no-shows, are charged 100% of the booked service price.

Do the stylists at ASSORT Amsterdam speak English?

Yes. ASSORT Amsterdam is English-speaking and foreigner-friendly, and regularly welcomes clients from many countries.

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